About
Rachel Murphy is a serial entrepreneur and seasoned operator with deep expertise in building, scaling, and selling consultancy and technology-enabled services businesses. With decades at the forefront of digital transformation in healthcare and the public sector, she has a proven track record of turning operational excellence into high-value exits.
From leading digital transformation programs inside the NHS — including the early development of what became the 30-million-download NHS App — to founding, growing, and selling multiple ventures, Rachel has firsthand experience with the realities of scaling quickly and exiting intelligently. She built her second company, Difrent, into a profitable, award-winning consultancy in just 1,000 days and achieved an eight-figure exit.
Today, Rachel is the founder of The Grafter, a founder-first advisory that equips business leaders with the Grow • Raise • Exit™ system — the very playbook she wishes she’d had during her first exit. She partners with founders who want to build more valuable, sellable companies while strengthening culture, margins, and strategic positioning along the way.
“Most founders do not plan their exit, and 80 percent of businesses are not sellable because they rely too heavily on the founder. I have lived both sides. One exit was rough. The next delivered real freedom and a life-changing result. I built The Grafter so founders can skip the painful lessons and achieve the clarity, valuation and outcome they deserve.”
Schedule a call with an Exitwise advisor to learn more about engaging Rachel to Maximize Your Exit™.
Previous Exits
Difrent to TPX Impact
Valuation: £13.3M
Difrent, a digital transformation consultancy specialising in healthcare and user-centred delivery for public services, was acquired by TPX Impact (formerly Panoply) in a £13.3 million transaction. The acquisition expanded TPX Impact’s capabilities in service design, technology implementation, and business change across major NHS and UK Government programmes, marking a major scale milestone for both organizations.
Progressus Solutions Ltd to ACE Communications
Valuation: Undisclosed
Progressus Solutions, a consultancy focused on e-learning and digital capability development, was acquired by ACE Communications. The acquisition broadened ACE’s digital training solutions while giving Progressus a strategic platform for further growth and customer expansion in the learning and development market.
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How Exited Works
Hire an Exited Founder to serve as an advisor on your M&A team to enhance market credibility, open doors to more buyers, and create an industry insider’s advantage when selling your business.
Schedule a FREE call with an Exitwise M&A Advisor to qualify your business.
Exitwise will schedule interviews with your top Exited Founders to answer any questions and help make your selection.
Review and sign our Exited Founder contractor agreement to add your Exited Founder to your M&A team.
Services & Fees
Every Exited Founder engagement is designed around your unique goals and the needs of your company. Fees can vary, but most often include either an hourly rate, a success-based fee, or a blend of both—depending on how involved your Exited Founder will be in your process.
After your initial discovery call with an Exitwise M&A advisor, you’ll get a detailed breakdown of the Exited Founder engagement options. We’ll talk through each option to make sure everything feels fair, transparent, and aligned before you decide to move forward.
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Exited Founder Benefits
This Exited Founder offers personal M&A experience and deep professional networks in their respective industries to help you Maximize Your Exit.™
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