About

Peter SerVaas founded DoubleMap, a real time transit software platform used by universities, cities, and transportation systems across the country and eventually sold to Ford Motor Company.

Peter helped scale DoubleMap from an early stage technology concept into a widely adopted mobility platform powering millions of rides each year. The company became known for its reliability, user focused engineering, and ability to integrate across complex transit environments. After the company was acquired by Ford Smart Mobility, Peter continued supporting transportation technology leaders and mission focused operators who are building solutions that improve the movement of people and communities.

Today, Peter works with founders in transportation technology, software, and operationally complex businesses, helping them clarify their growth path and prepare for strategic acquisition.

“I have always believed that technology should serve communities in tangible ways. Helping founders navigate their exit is meaningful work to me because it allows the mission behind the business to continue at a larger scale.”

Schedule a call with an Exitwise advisor to learn more about engaging Peter to Maximize Your Exit™.

Previous Exits

DoubleMap Sold to Ford Smart Mobility

Valuation: ~$40M

Ford Smart Mobility acquired DoubleMap to expand its mobility technology portfolio and create more integrated transportation solutions. The acquisition brought DoubleMap’s real time tracking and transit software into a broader platform focused on modernizing public and private transportation systems. The structure of the transaction enabled Peter and the DoubleMap team to continue advancing the mission of improving mobility networks at greater scale while rewarding the founders and early stakeholders for years of growth and innovation.

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28%

Increase in Sales Price

20%

Increase in Number of Offers

33%

Increase Transaction
Success Rate

15%

Accelerated Time to Exit

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