Miki Agrawal is a bold, mission-driven entrepreneur, author, investor, and disruptor who builds brands with purpose. She has founded and led multiple companies—WILD, THINX, and TUSHY—that together have reached valuations above $200 million.
Over years of building businesses in consumer, wellness, and femtech, Miki has become known for her creativity, fearlessness, and ability to challenge conventions. Her writing, talks, and work emphasize the intersection of commerce, social impact, and reinventing categories.
She is the author of DO COOL SHT* and DISRUPT-HER, and her leadership has been recognized by Fast Company’s “Most Creative People,” the World Economic Forum’s “Young Global Leader,” Inc.’s “Most Impressive Women Entrepreneurs,” among others.
Today, Miki supports founders tackling bold, meaningful problems—particularly in consumer, health, and impact spaces—as a speaker, advisor, and investor. Her track record in inventing, scaling, and exiting mission-first companies gives her a unique perspective on purpose-led growth and building brands that transcend trends.
“I believe in building companies that don’t just scale but shift mindsets. Helping founders see opportunity in taboo spaces and designing businesses that last has always been my passion."
Schedule a call with an Exitwise advisor to learn more about engaging Miki to Maximize Your Exit™.
Kimberly-Clark acquired a majority stake in THINX, the period- and leak-proof underwear brand co-founded by Miki Agrawal. The deal gave THINX access to global distribution, manufacturing scale, and established retail channels, while enabling Kimberly-Clark to expand its presence in femtech and direct-to-consumer innovation.
Hire an Exited Founder to serve as an advisor on your M&A team to enhance market credibility, open doors to more buyers, and create an industry insider’s advantage when selling your business.
Every Exited Founder engagement is designed around your unique goals and the needs of your company. Fees can vary, but most often include either an hourly rate, a success-based fee, or a blend of both—depending on how involved your Exited Founder will be in your process.
After your initial discovery call with an Exitwise M&A advisor, you’ll get a detailed breakdown of the Exited Founder engagement options. We’ll talk through each option to make sure everything feels fair, transparent, and aligned before you decide to move forward.