About

Lucas James is a growth executive, operations specialist, and two-time founder with a proven track record of scaling and exiting B2B service enterprises. As the Co-Founder and former CEO of Twiz, a specialized digital marketing agency, Lucas built a high-performance engine focused on customer acquisition for B2B service companies and e-commerce brands, culminating in a successful acquisition in mid-2024.

Today, Lucas serves as the Chief Growth Officer at RapidDev, an Inc.-recognized, fast-growing agency where he leads enterprise sales and partnership ecosystems, helping agencies, consultants, and founders scale using AI and no-code infrastructure. He is also the founder of Menlo IQ, an AI-powered referral platform for small businesses. Lucas specializes in turning chaotic agency environments into structured, asset-backed businesses positioned for premium exits.

"Navigating an exit is incredibly intense. Traditional advisors rarely understand the ground-level grind of a service business. I love stepping into the corner of other founders because I’ve been through the exact same highs and lows, and I know what it takes to get a deal over the finish line cleanly."

Schedule a call with an Exitwise advisor to learn more about engaging Lucas to Maximize Your Exit™.

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Previous Exits

Twiz | Strategic Acquisition (2024)

Valuation: Undisclosed

Lucas co-founded and served as CEO of Twiz, scaling it over six years into a premier B2B lead-generation and marketing agency. By focusing heavily on outbound sales automation, repeatable operational frameworks, and predictable customer acquisition metrics, he built a highly efficient business model that insulated the company from traditional agency churn. In June 2024, Lucas successfully navigated the strategic sale of the agency to Abire Remote LLC, validating his playbook for transforming traditional service models into structured, premium acquisition targets.

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Todd Sullivan
CEO, Exitwise

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Hire an Exited Founder to serve as an advisor on your M&A team to enhance market credibility, open doors to more buyers, and create an industry insider’s advantage when selling your business.

28%

Increase in Sales Price

20%

Increase in Number of Offers

33%

Increase Transaction
Success Rate

15%

Accelerated Time to Exit

Exited Founder Benefits

This Exited Founder offers personal M&A experience and deep professional networks in their respective industries to help you Maximize Your Exit.™

Qualify Top
M&A Experts

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Buyer Network

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Earn-out Structure

Oversee
Company Valuation

Refine
Marketing Materials

Refine Rolled
Equity Terms

Mentor
Executive Team

Maximize Purchase
Agreement Terms

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Time to Exit

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Inbound Offers

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Advisory Board

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Exited Founder Interview

The Exit Founder Interview is a no-pressure, high-value conversation between you and the Exited Founder to explore how helpful he or she can be for you. It’s an opportunity to ensure there’s chemistry, clarity, and alignment and to start imagining what’s possible with the right partner by your side.

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Exited Founder

You'll receive a simple onboarding form and fee agreement so you and your Exited Founder can hit the ground running. ExitWise will stay involved as a strategic resource to guide your Exited Founder partnership and help you assemble the rest of your M&A team. Our goal is simple: to help you create the exit you deserve.

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