Lucas James is a growth executive, operations specialist, and two-time founder with a proven track record of scaling and exiting B2B service enterprises. As the Co-Founder and former CEO of Twiz, a specialized digital marketing agency, Lucas built a high-performance engine focused on customer acquisition for B2B service companies and e-commerce brands, culminating in a successful acquisition in mid-2024.
Today, Lucas serves as the Chief Growth Officer at RapidDev, an Inc.-recognized, fast-growing agency where he leads enterprise sales and partnership ecosystems, helping agencies, consultants, and founders scale using AI and no-code infrastructure. He is also the founder of Menlo IQ, an AI-powered referral platform for small businesses. Lucas specializes in turning chaotic agency environments into structured, asset-backed businesses positioned for premium exits.
"Navigating an exit is incredibly intense. Traditional advisors rarely understand the ground-level grind of a service business. I love stepping into the corner of other founders because I’ve been through the exact same highs and lows, and I know what it takes to get a deal over the finish line cleanly."
Schedule a call with an Exitwise advisor to learn more about engaging Lucas to Maximize Your Exit™.
Lucas co-founded and served as CEO of Twiz, scaling it over six years into a premier B2B lead-generation and marketing agency. By focusing heavily on outbound sales automation, repeatable operational frameworks, and predictable customer acquisition metrics, he built a highly efficient business model that insulated the company from traditional agency churn. In June 2024, Lucas successfully navigated the strategic sale of the agency to Abire Remote LLC, validating his playbook for transforming traditional service models into structured, premium acquisition targets.

Give us a call to learn how helpful an Exited Founder can be when selling your business.
Todd Sullivan
CEO, Exitwise
Increase in Sales Price
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Increase Transaction
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Accelerated Time to Exit
This Exited Founder offers personal M&A experience and deep professional networks in their respective industries to help you Maximize Your Exit.™
Every Exited Founder’s goal is to make sure you create the exit you deserve. Engaging is easy!
An Exited Founder is an entrepreneur who has founded or cofounded a company and successfully exited his or her company through an IPO, M&A transaction, recapitalization or secondary share transaction. Exited Founders have joined ExitWise to help their fellow founders maximize their exits.
An Exited Founder brings expertise in building a company, M&A deal-making, a network of potential buyers, and experience navigating complex financial, legal and employment issues. An exited founder can not only be a great personal mentor during your exit process but can also help maximize your company's sale price, reduce risks, and ensure a smoother transaction.
Exited Founders typically offer:
- M&A education Founder Mentorship
- Business valuation advice
- Access to top M&A experts to build your M&A team
- Incredible personal networks with strategic investors and buyers in their industry
- Negotiation skills with potential buyers
- Deal structuring and transaction experience
- Advise on Coordination of legal, financial, and tax professionals
- Assistance with due diligence
- Advice on major personal and professional decisions throughout the M&A process
Our Exited Founders have free access to Exitwise valuation services and have visibility into private transaction data in their industry. Exited founders assist investment bankers that use various methods, such as comparable company analysis, discounted cash flow analysis, and market trends, to assess the value of your business. Exited Founded can also factor in your industry dynamics and your growth potential to help negotiate an optimal sale price on your behalf.
Industry experience: Ensure they have exited a business in your sector.
Track record: Ask about their personal exits and how they have helped other business owners with M&A.
Network: A strong personal and professional network of potential buyers is key.
Communication: Choose someone you can trust and communicate with easily.
Industry Stature: Exited founders bring different levels of credibility to your team which can have a dramatic effect on how buyers value your business.
The process can take anywhere from 6 to 12 months or longer, depending on market conditions, the size of your company, and the complexity of the transaction. Exited Founders absolutely help expedite the process.