Aaron Callaway is a software executive and technology founder recognized for his domain expertise in Business Continuity, Disaster Recovery, and Operational Resilience.
He served as the Managing Director of Fairchild Resiliency Systems, a Business Continuity Management (BCM) software firm that pioneered solutions for automating disaster recovery planning and integrating it with daily IT operations. Fairchild developed MaestroRS, a top-selling application natively built on the ServiceNow platform, earning prestigious awards as a key Independent Software Vendor (ISV) partner.
Following the acquisition of Fairchild Resiliency Systems by ServiceNow in 2019, Aaron transitioned into a leadership role within ServiceNow's global team, focusing on go-to-market strategies for risk, resiliency, and security offerings.
Today, Aaron works with founders in the B2B software, Integrated Risk Management (IRM), and technology services sectors—helping them build strong, platform-centric businesses, establish strategic partnerships, and prepare their companies for successful exits.
“Selling a platform-centric business is about proving the deep integration and value you bring to a larger ecosystem. My mission is to help founders leverage those relationships to secure a premium outcome and maximize their impact.”
Schedule a call with an Exitwise advisor to learn more about engaging Aaron to Maximize Your Exit™.
In 2019, Fairchild Resiliency Systems was acquired by ServiceNow, a leading AI-powered cloud platform, to extend its Risk portfolio. The acquisition brought Fairchild's specialized Business Continuity Management (BCM) capabilities, including its flagship MaestroRS application, directly into the Now Platform. This strategic deal allowed ServiceNow to offer customers a unified view of risk by bringing together operational, vendor, and IT risk management with automated disaster recovery planning, which was critical for helping midmarket and enterprise customers become more resilient. Aaron transitioned to a Global Go-To-Market leadership role following the acquisition.
Hire an Exited Founder to serve as an advisor on your M&A team to enhance market credibility, open doors to more buyers, and create an industry insider’s advantage when selling your business.
Every Exited Founder engagement is designed around your unique goals and the needs of your company. Fees can vary, but most often include either an hourly rate, a success-based fee, or a blend of both—depending on how involved your Exited Founder will be in your process.
After your initial discovery call with an Exitwise M&A advisor, you’ll get a detailed breakdown of the Exited Founder engagement options. We’ll talk through each option to make sure everything feels fair, transparent, and aligned before you decide to move forward.
Increase in Sales Price
Increase in Number of Offers
Increase Transaction
Success Rate
Accelerated Time to Exit
This Exited Founder offers personal M&A experience and deep professional networks in their respective industries to help you Maximize Your Exit.™
Every Exited Founder’s goal is to make sure you create the exit you deserve. Engaging is easy!
An Exited Founder is an entrepreneur who has founded or cofounded a company and successfully exited his or her company through an IPO, M&A transaction, recapitalization or secondary share transaction. Exited Founders have joined ExitWise to help their fellow founders maximize their exits.
An Exited Founder brings expertise in building a company, M&A deal-making, a network of potential buyers, and experience navigating complex financial, legal and employment issues. An exited founder can not only be a great personal mentor during your exit process but can also help maximize your company's sale price, reduce risks, and ensure a smoother transaction.
Exited Founders typically offer:
- M&A education Founder Mentorship
- Business valuation advice
- Access to top M&A experts to build your M&A team
- Incredible personal networks with strategic investors and buyers in their industry
- Negotiation skills with potential buyers
- Deal structuring and transaction experience
- Advise on Coordination of legal, financial, and tax professionals
- Assistance with due diligence
- Advice on major personal and professional decisions throughout the M&A process
Our Exited Founders have free access to Exitwise valuation services and have visibility into private transaction data in their industry. Exited founders assist investment bankers that use various methods, such as comparable company analysis, discounted cash flow analysis, and market trends, to assess the value of your business. Exited Founded can also factor in your industry dynamics and your growth potential to help negotiate an optimal sale price on your behalf.
Industry experience: Ensure they have exited a business in your sector.
Track record: Ask about their personal exits and how they have helped other business owners with M&A.
Network: A strong personal and professional network of potential buyers is key.
Communication: Choose someone you can trust and communicate with easily.
Industry Stature: Exited founders bring different levels of credibility to your team which can have a dramatic effect on how buyers value your business.
The process can take anywhere from 6 to 12 months or longer, depending on market conditions, the size of your company, and the complexity of the transaction. Exited Founders absolutely help expedite the process.