When marketing luxury, exclusivity constitutes the conceptual key element. This exclusivity is maintained mainly by a high price point but also by consciously limiting sales volumes and outlets. 2018 was a good year for luxury goods companies, continuing the rebound of the global luxury goods industry which started in 2017 after two relatively sluggish years. Key trends shaping the industry are a continued emphasis on manufacturer-owned retail, a more pronounced shift of sales from the established core markets in Central & Western Europe, North America, and Japan to Greater China and other emerging markets, as well as the increasing role of a fast-growing eCommerce channel.
industries
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Retail
Luxury Goods
— Statista
Revenue
Select Advertising M&A Transactions
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sold
Christian Liaigre
retail — Luxury Goods
Christian Liaigre is an interior design and architecture studio for luxury private residences.
Acquired by Navis Capital Partners and Symphony International Holdings
sold
eLuxury
retail — Luxury Goods
eLuxury is an internet company offering bedding accessories and home goods direct to consumers. Based in Evansville, Indiana, eLuxury’s primary products include a line of mattress pads manufactured at the Evansville location. eLuxury also offers handmade platform beds, cotton bed sheets, and other bedding items.
Acquired by Culp
sold
Officine Universelle Buly 1803
retail — Luxury Goods
The French perfume and cosmetics brand was relaunched in 2014 by husband and wife Ramdane Touhami and Victoire de Taillac. Since then, the label has become popular for its signature fragrances and vintage-style packaging.
Acquired by LVMH